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Small Business Success: 7 Key Elements of a Website That Converts

While an active online presence is key for any small business to grow its success these days, many owners and managers find themselves overwhelmed when they begin the process of building a strong online brand and reputation. After all, in addition to your regular business and work, you have the added weight of trying to connect with your target audience in an often sterile, faceless, nameless environment. You might not even know where to begin – or you might already have a good start, but you’re not sure what to do next. 

When it comes to your clients and customers, the days of dealing with little more than a domain name and product image online are gone. Now, websites need to be ever-evolving and interactive – and if you can go the extra mile and build a brand and a connection to your customer, you’ll easily be able to dominate in your chosen niche. Sound good? Continue Reading →

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How to Delete All Spam Comments in WordPress Instantly (Even When They’re Already Approved)

After having my sites attacked by spam bots, I had a problem. Google thought my sites were malicious and had blacklisted me. I got together with my web host/tech guru, who helped me by essentially gutting the sites and allowing me to start over from the bottom up, but since I didn’t want to lose my content, there was an additional concern. It seemed that, at least on some of the sites, I had thousands of already-approved spam comments, and they were causing issues with my hosting service. If you have WordPress, you know that the standard issue CMS doesn’t allow for bulk deletion of already-approved comments. Continue Reading →

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